Cobra Electronics’ Entree into European Market Kicks off with Debut at ShowStoppers and IFA Berlin
BERLIN — September 4, 2014, from Showstoppers @ IFA 2014; Cobra Electronics Corporation (NASDAQ: COBR), a leading designer and marketer of award-winning automotive, mobile and consumer electronics, today announced it will preview its European market debut with a lineup of EU product models that will be on display at ShowStoppers, an official press event of IFA, as well as throughout IFA Berlin 2014. Cobra is marking its entrance into the EU market with an array of its most popular products tailored for the company’s four main user groups including Driver Enthusiast, Outdoor Recreationist, Boater and Professional Driver. IFA Berlin, the world’s leading tradeshow for consumer electronics, takes place from September 5-10 at Messe Berlin. Cobra will be located at table 5 during ShowStoppers on September 4 in building 15.2 and throughout IFA Berlin at booth #7.2c/101-4.
For more than half a century, Cobra has been one of the world’s leading providers of innovative breakthroughs in CB radios, radar detectors and two-way radios, but in recent years has dramatically expanded its product portfolio to include offerings like portable power solutions, dash cams and Bluetooth®-enabled audio speakers and speakerphones. As Cobra’s customer segments range from on-the-go outdoor recreationists to automotive enthusiasts who want to take control of their time on the road, Cobra’s expansion offers its European channel partners a host of new brand and growth opportunities.
Throughout IFA Berlin 2014, Cobra will demonstrate some of the company’s newest products for the European market including:
Drive HD™ Dash Cam Series
To deliver peace of mind, security and even entertainment, the company’s series of Drive HD™ Dash Cams by Cobra record everything drivers see in full 1296P Super HD or 1080P HD video. It’s a crazy world out there and dash cams are the perfect solution to continuously record your surroundings and keep you and your vehicle safe and secure.
Cobra Portable Power Series
Cobra has utilized solar panel energy to create long-lasting power products with the Cobra Portable Power Series. The Cobra CPP 100 E and CPP 300 E integrate high efficiency solar panels and allow users to charge their mobile devices multiple times. The Cobra JumPackTM CPP 7500 E features plenty of power to jump start most vehicles or power up smartphones, tablets and other mobile accessories, Cobra’s portable powerpack, the Cobra CPP 7500 E is ideal emergency power for a home, vehicle or outdoors.
Cobra AirWaveTM Series
Cobra has utilized Bluetooth® wireless technology to enhance lifestyle products with the Cobra AirWave Series. The models CWA BT160 E, CWA BT300 E, CWA BT310 E and CWA BT320 E are all enhanced with Bluetooth technology and designed to be a hands-free portable speaker.
About Cobra Electronics:
Cobra Electronics is a leading global designer and marketer of communication and navigation products, with a track record of delivering innovative and award-winning products. Building upon its leadership position in the GMRS/FRS two-way radio, radar detector and Citizens Band radio industries, Cobra identified new growth opportunities and has aggressively expanded into the marine market and has expanded its European operations. The Consumer Electronics Association, Forbes and Deloitte & Touche have all recognized Cobra for the company's innovation and industry leadership. To learn more about Cobra Electronics, please visit the Cobra site at www.cobra.com. Follow Cobra on Twitter at www.twitter.com/CobraElectronic and Like Us at www.facebook.com/CobraElectronics